Papio Press - consisting of former students Zanna and Harry - came in to talk about their business with the second year. They started the business at the end of their second year on the course, through the online shop, Etsy. Later on, they reached out and set up similar stores on Not on the High Street and their personal site. At the end of the third year, the product range for Papio Press was expanded, allowing the business to win a "Growth Hub" competition within the university. Through their presence on Etsy, they were found by, and collaborated with, the Natural History Museum, where they produced illustrations based on a competition for 'National Photographer of the Year'.
Ensuring a larger customer base, the former students continue to promote themselves through various forms of social media. Papio Press are currently collaborating with a large company called One King's Lane, a partnership which involves the company printing and producing their work and giving commission to the small business. However, the business has had various issues in the past, involving initial struggles with tax returns, an inadequate supplier resulting in ill-fitting stock, and postage concerns leading to bad feedback on their site. With this in mind though, Papio Press is more successful than ever, producing and selling enough stock for the business to be the central focus of both of its founders.
No comments:
Post a Comment